RETURNING TO THE ROOTS OF D’AWAH METHOD IN SURAH AL-NAHL 125
Kembali Ke Akar Rumpun Metode Dakwah al-Nahl 125
Abstract
In conveying a dawah message, the method used is crucial. Regardless of how good the message is, if the method employed is inappropriate, the message might be rejected by the recipient or obscure the intended meaning. Communication scholars refer to this as "the method is the message." Therefore, the dawah practitioner's wisdom in selecting and applying the method significantly impacts the smoothness and success of implementing Islamic teachings within society. This article aims to analyze the foundational aspects of the dawah method based on Surah al-Nahl, verse 125.
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